To highlight your move to electrification, Citroën launches a new version of its brand signature: Inspired by you all. Released with the launch of New C5 Aircross Hybrid SUV, this signature will be used in the spots and in the advertisements of the brand's electrified models.
The onset of an umlaut over the "e" of the signature is a double nod to the "and" Citroën already used in the signature of the electric models of the range: ëlectric. The umlaut also highlights the hybrid models of Citroën, with the logo "Ḧybrid" on the tailgate.
The aggregate of the word "all" at Inspirëd by you all reinforces Citroën's desire to popularize electric cars.
This new international firm is dedicated to the communication of the six electrified models of the Citroën brand in 2020. This is the case of its latest launch, the New C5 AIRCROSS Hybrid SUV, the plug-in hybrid version of the Citroën flagship.