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Jorge Ferreyra Basso: Farewell to a great

The engineer and plastic artist died at the age of 78 as a result of the coronavirus.

It is not another day for the artistic and iron environment. Today Jorge Ferreyra Basso passed away at the age of 78, a renowned automotive industry engineer and great visual artist whose works reflected great moments in the history of Argentine motorsports.

Jorge always assured that his passion for the automobile was born with him, in 1943, in Buenos Aires. His vocation was satisfied when in 1964 he became a designer for Baufer, bodybuilders dedicated to building racing cars. Milestones like the Chevitú, the Chevitry and so many others. At 24 years of age, he left his 5th year engineering studies to take up the Design Management of General Motors Argentina.

Jorge Ferreyra BassoWith his pastels and drawings on sports car racing, he made an exhibition in 1978 in the Central Hall of the Automobile Club Argentino, saying goodbye to his country and continuing his career in Germany in the Opel Design Center. Already in Europe he resumed his art and developed his concerns to capture speed and emotion.

Author of more than 60 original posters for various events: Mille Miglia and Targa Florio (Italy) Oldtimer GP Nürburgring, Langenburg Classic, Rally Wiesbaden (Germany) California Mille, Monterrey Historics (USA) and, of course, for Thousand Sport Miles (Argentina).

Jorge Ferreyra BassoFrom his first "vernissage" in the old boxes of the Nürburgring in 1983, he exhibited in Retromobile, Meadow Brook, Laguna Seca, Detroit (1994-1997), where he reorganized and directed the Studies of Colors, Upholstery and Seat Design for all products Chevrolet, Pontiac, Oldsmobile, Cadillac y GMC.

He retired as Chef Designer, Design Quality, General Motors Europe to return to his hometown, Buenos Aires, and dedicate most of his time to continuing to capture vertigo on a canvas and watch the sunset from his studio that changed for her beloved DB4.



Automundo is the blog about news from the automotive industry, motorsport and the culture of the region. Director: Diego Durruty.

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