Puma y Ferrari they came together again to create an ideal footwear for lovers of the Italian brand. It's all about the slippers Ferrari ION F, which combine the character of Puma with the colors and characteristics of the model Ferrari SF90 Stradale.
“The ION F range is inspired by the connection of the curves of Ferrari cars and those of the human anatomy, highlighting the link between clothing, car and body design options that are translated from a robotic perspective, both visual as functional ”, Puma explained in a press release.
The new model sports the Prancing Horse on its tongue and the footwear brand's logo on the sole. At the rear there is a reflective TPU panel y PU wrapped in foam which refers to the car front spoiler.
The design carries a magnetic closure as a belt "As a reference to the gravitational force experienced when cornering at high speed" and is sock-style for comfort.
The Ferrari ION F has been well received on social media, where lovers of sneakers and viral luxury collaborations have joined the enthusiasm of fans of speed and sports cars for this unexpected launch.
The exclusive sneaker is available in selected Puma and Ferrari stores as well as in the online showcase of both brands at 450 euros.