The 2021 edition of Grand Prix of Emilia Romagna de F1, which takes place this weekend at the circuit of Imola, add as title sponsor the Made in Italy, an initiative of the tire company Pirelli, tire supplier and main sponsor of the race, to create special trophies for the occasion.
They were made by the Italian artist Alice Ronchi selected for this project thanks to its collaboration with Pirelli HangarBicocca, a non-profit foundation dedicated to the production and promotion of contemporary art.
The title sponsor of each race can choose the trophies awarded to the pilots on the podium, and Pirelli, a company always proud to highlight its origins, has decided to celebrate Italian art.
The trophies, truly innovative in terms of conception and symbolic appearance, represent lightning and were made in the artist's studio with aluminum, before being mirror polished. The creative process included digital modeling of the eventual shape, 3: 1 1D printing, and wax casting in a foundry.
According to the artist herself, the trophy was inspired by the beauty of a racing car from the 50s and the landscape of Imola. The artist decided to focus on history and what she identified as the predominant theme of Formula 1: power.
“I saw lightning as a symbol of power, speed, tension and strength. And this goes back to the main icons that inspired this work: Zeus, the gods and ancient Greece. Hopefully this trophy offers a new narrative look. Through an interpretation of aspects that summarize the engines of each grand prize, as well as the use of lightning and the reference to the myth of Zeus, I wanted to convey a story told in the most expressive way possible ”, summed up the artist.