Grupo La Emilia is the new manufacturer and distributor of Suzuki in Argentina

This alliance consolidates the Argentine company as a benchmark within the motorcycle industry.

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El La Emilia Group announced that it reached an agreement with Suzuki Motor Corporation to manufacture and distribute motorcycles of the Japanese brand in the country. This agreement will have an impact on the generation of new jobs in its industrial plant and consolidate the company as a benchmark within the motorcycle industry.

"This challenge makes us proud and vindicates the hard work carried out in recent years both in industrial development and in the marketing policies of our company", said Marcelo meller, founding partner of La Emilia.

Suzuki"We appreciate the trust placed in us by Suzuki Motor Corporation, being an honor as well as a great responsibility to work with the Japanese motorcycle brand with the greatest history, tradition and innovation" He added.

Suzuki offers its customers a high quality and valued product that inspires loyalty among its users, satisfying their needs and simplifying their lives. The Japanese brand bases its philosophy of work and production on four key pillars: reliability, power, trajectory and convenience, which makes it the most chosen motorcycle by all fans of the two wheels.

Since 2020, La Emilia began its operations with Suzuki in Argentina. In a complex context as a consequence of the pandemic, the Argentine company redoubles its commitment and promises a rapid expansion of the brand nationwide throughout 2021.

La Emilia, with 27 years of experience, was born with the commitment to lead the motorcycle market at the national level with its flagship brand Motomel. Faithful to an industrial philosophy based on a path of work, quality and permanent improvement, in its plant located in San Nicolás, province of Buenos Aires, produces under the highest quality standards more than 60 different models of motorcycles, which are marketed and distributed by a wide network of dealers throughout the country.

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autoworld is the blog about news from the automotive industry, motorsport and the culture of the region. Director: Diego Durruti.

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